WHAT MAKES A GREAT
HOTEL BRAND?

Why does one brand smash through industry KPIs while others settle for mediocrity? Why is one concept investable and scalable, while others struggle to grow?

These are the questions I’ve spent my career answering—building hospitality brands that don’t just succeed but dominate.

Experience is the key

I’m Mike Baxter, founder of the award-winning House of Gods Hotel Group. With over 30 years of hospitality experience, I’ve built and operated businesses that consistently outperform the market, delivering profitability well above industry standards.

Passionate about brand, design and guest experience, I was recently featured on The Boutique Hotelier 2024 Top 50 Power List for redefining traditional hospitality with an immersive, high-impact approach.

“the whole ethos of House of Gods is total bonkers, boutique luxury. A novel & hedonistic Nirvana”

Work with me

I collaborate with visionary entrepreneurs, investors, and operators to create hospitality experiences that stand out, drive revenue, and build lasting brand value. Whether you’re launching something new or elevating an existing concept, I bring the insights, strategy, and execution needed to make it happen.

House of Gods
Hotel

For those looking to explore opportunities with House of Gods, whether it’s partnerships, investment, or expansion, let’s talk. The brand is built on decadence, disruption, and the art of excess—if that sounds like the future you want to be part of, I’d love to hear from you.

“Opulence & extravagance… A Decadent dream”

book a call & start building

Whether you need expert advice or a fully realized concept from ideation to execution, book a call and let’s build something extraordinary.